Browsing Research Articles (Geography & Environmental Studies) by Subject "Health tourism, wellness tourism, thermal springs, activity-based market segmentation, cluster analysis."
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Activity-based market segmentation of visitors to thermal spring resorts in the Western Cape Province, South Africa: Assessing the potential for health tourism development (University of the Western Cape, Department of Geography and Environmental Studies, 2013)There are eight thermal spring resorts in the Western Cape. Only one of these resorts has a focus on health and wellness, with the others functioning primarilyas family leisure resorts. Considering apparent domestic and ...