The adoption of e-commerce in the Lesotho tourism industry

Abstract

Over the years, Information and Communication Technology (ICT) has been revolutionising global markets. In developed nations, for example, there has been a push for developing countries to adopt ICT as leverage towards improving their economic development. However, in the current era, ICT adoption has not been as widespread as anticipated in some parts of the world, with its use in developing countries especially, lagging behind. This is particularly so amongst the small, medium, micro-enterprise (SMME) sector, important drivers of the economy in the developing world. SMMEs in developing countries have been hindered in the uptake of ICTs, largely due to underlying issues such as the high cost of ICT, inadequate and unreliable infrastructure, as well as lack of policy necessary to promote competition and growth within the ICT sectors.